James Sotos is an industrial marketer, entrepreneur and speaker. He is the founder and CEO of Industrial Strength Marketing (INDUSTRIAL) which has a unique goal: To help industrials transition from traditional to technology marketing. He envisions outcomes first and then develops business and marketing strategies to facilitate reaching key objectives. Together with strong teams at his side, he strives to build businesses people love to work for and with. Every day he wakes up knowing that in some small way he must make his way of doing business obsolete before generational, market forces, technology or the competition does. This way thinking requires an innate ability to know when to make key investments in hard, soft and information systems that facilitate operational excellence. At the end of the day, he strives to give more than he takes, works to live and questions the status quo.
- MoldMaking Technology: Coffee Chat on Marketing, Social Media and Moldmaking
- Monday, March 8 • 9:00 AM - 9:30 AM Central